Buddika Kulasekara is a renowned Media personal, a creator, advertiser and a successful businessman.
Buddika was born –the eldest of three children to a Banker and a housewife on 5th May 1980. He grew up in a modest yet traditional family background in Kandy where he attained both primary and secondary education. He was an outstanding and elite student who from a very early age displayed his excellent talents and qualities of an all-rounder. He played Cricket, Rugby, Chess, and was selected for the top 50 best swimmers of Coach Julian Bowling. He also been an enthusiast in Martial Arts from a tender the age of eight years, to nearly sixteen years.
While being a sportsman in true sense, he accomplished many accolades for his skills for oratory, singing, writing, acting and debating. To name a few, he participated in National Musical Festival regularly and claimed awards for singing in Arabic. He has won prizes at 6 all Island singing contests and 7 all Island oratory contests. Furthermore he has won and 2 National Champion awards for Language and Literature competition in year 1997 and 1998. In 1999 he was chosen the Best Debater at interschool competition held by UN, followed by many other best debater accolades. Also he claimed for Best Actor for Shakespeare stage drama festival in 1999 proving his versatility. Buddika had a special interest towards stage drama from a young age and followed passionately for at least seven to eight years.
Post Advanced Level at Vidyarta College, Buddika was selected to University of Cololmbo and followed a Political Science special degree. Later he obtained two diplomas in Mass Media.
His professional career began at the age of 19 years, as a marketer and a salesman. Next, he joined well established Radio station as a Presenter which led him gradually to serve the Media Industry for next 15 years of his career. He joined Swarnavahini as an Assistant Producer cum Presenter in the Year 2002.
While establishing himself as a prominent person in Media, he commenced his own creative agencies; Green ads and Legend advertising intriguing to explore his creativity. There he claimed awards for creative yet controversial advertising concepts, which built brands over a thin time span. This later assigned him to the position of Business Development Manager to handle Brand Paracetol from year 2003 to 2005. With the team, the brand achieved 30% shares of the dominating competitor brand with in a period of 1.5 years.
In year 2005, he joined back with Swarnavahini as a freelancer Consultant, which led him all the way to be the Director Programing / Head of the Chanel in year 2008. Post many victorious accomplishments towards the channel in 2012 Buddika was appointed as the Executive Director for EAP TV and in year 2013 he was further promoted as the COO/ Executive Vice President of the EAP Broadcasting Company. Under the leadership of Buddika, the channel flourished with more than 300 awards including the highest accomplishment of winning the Best channel of the year award 6 times. Also the channel achieved the Best Tele drama award at least 15 times within the 9 years. This possibly the highest number of awards won by a single Televsion Station in Sri Lanka.
Under his tenure, EAP Media was awarded with two prestigious awards for financial accomplishments at the Business Excellence Awards in 2015. It had been the first ever accolade even for the group EAP under this category, and the very first time won by a Media Organization in Sri Lanka. The Company passed the 1 Billion landmark in 2010 under his leadership, and a tremendous 2 Billion landmark in the year 2013.
As a professional individual he acclaimed Peoples awards, State awards, Sumathi and Raigam Tele awards won for his own creations, such as Premier Political program ‘Rathu Ira’. Further, in year 2013 he was also presented the award for the Golden Voice at Macaw awards. He also won two prestigious ‘Sharama abhimana’ awards for the dedication towards the industry.
He is also a lyricist with more than 10 popular songs written in the recent past. As a creative concept developer he has designed many popular programs and TV reality concepts which are unique to Sri Lanka.
While succeeding in Media Industry, Buddika also is an established businessman in the cosmetic arena. Currently he deals with popular brands in large scale.
Other than that, he continues effectively in advertising and real estate which he wish to continue and grow further beyond the Island. His next local business venture is to continue in cosmetic range by being engaged in providing the experience of most distinguished, exclusive global brands for the local niche consumer.